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The latest from Optimizer

Latest News & Press Releases
Optimizer Expands Interest in Sequra
July 18, 2016

Optimizer Invest continues to invest in Sequra, a leading company in Spain specialized in payment solutions for e-commerce. Sequra S.L. was founded in 2014 by, among others, the Swedish entrepreneur David Bäckström. The vision was to simplify processes for Spanish merchants and consumers by building a technical solution that allowed payments by invoice, a service […]

Optimizer Invest Sells Betit Group
July 3, 2016

Optimizer Invest sells Betit Group and the holdings in iGaming Cloud to Gaming Innovation Group Inc. The deal is in total worth approximately 75 million euros. Optimizer Invest makes its second major exit this year with the sales of Betit Group, for approximately 55 million euros, and the holdings in iGaming Cloud, for approximately 20 […]

Optimizer Invest increases investment in Reve
May 31, 2016

The Swedish app for lifestyle shopping has quickly grown to become one of the most popular meeting places for young Swedish women. Reve now enters the next phase of its growth plan, supported by an additional capital injection made by Optimizer Invest, Almi Invest and Wellstreet. Shopping app Reve was launched in 2014 and has […]

March 15, 2016

Digital expert and former Managing Director of, Carla Maree Vella, joins Optimizer Invest. After several years of successful expansion, Optimizer Invest has decided to appoint a Group CEO. As a result of an extensive recruitment process, Carla Maree Vella has been chosen for the position. Australia born and Malta raised, Carla (32), has wide […]

January 26, 2016

Optimizer Invest continues to draft high profile professionals. Next to join the team is Anders Berglund, former country manager of Google Sweden. Anders Berglund (40) has during the past two years been head of Google Sweden. Before that, he held various senior positions within the Schibsted Group. From 1 March he takes on a leading […]

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