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New in the world of Optimizer

Optimizer Invest and iGaming group NIO have signed a strategic partnership with the ambition to create a leading cloud services company for iGaming.

Optimizer Invest will acquire 10 percent of the shares in NIO’s subsidiary iGamingCloud (iGC) for a consideration of EUR 1 million. The parties have a mutual right to convert the investment into NIO shares on certain conditions.

NIO is an iGaming group listed on the Oslo Stock Exchange. In addition to offering platform and iGaming Cloud services, NIO is engaged in the marketing channel via Innovation Labs, and is a gaming operator through the sites betspin.com and guts.com.

The partnership will enable Optimizer to contribute to the continued upscale and business development of iGC through a consultancy agreement. Optimizer will also join the Board of iGC.

”We couldn’t be more exited to partner with iGC to bring its innovative cloud services to more iGaming operators,” says Andre Lavold, Partner and Co-Founder of Optimizer Invest. ”This product has the potential to be a real game changer for the wider community of the iGaming industry. Our partnership with iGC is consistent with our strategy of backing best-in-class managers and exceptional assets in the iGaming industry.”

“We are thrilled to combine forces with Optimizer invest. Their outstanding track record, profound knowledge and vast network within the industry, will further accelerate iGC in its mission to make the iGaming industry lean and connected. By combining their knowledge, and assets, with our skillset and technology, we will strengthen the position of iGC by growing the business and the range of services offered”, says managing director Robin Reed of Gaming Innovation Group.

For further information:

Andre Lavold, Partner, Optimizer Invest
andre@optimizerinvest.com