PR & News

New in the world of Optimizer

Optimizer Invest increases investment in Tinitell
October 28, 2016

Tinitell, the Swedish company who makes wearable mobile phones for kids, is ready to do its first big product launch in Europe. Optimizer continues to show support while entering the final week of the Start-Up Hunt competition. Swedish-American Mats Horn founded Tinitell in 2012 with the aim of making it easier for parents and children […]

Optimizer is increasing its investment in the fashion portal FRONTMEN
July 21, 2016

Optimizer Invest makes another investment in style expert Oscar Arrsjö’s fashion site – FRONTMEN.com. Oscar Arrsjö is one of Sweden’s leading fashion and style professionals who appears frequently in the media. In 2008 he took his expertise online when he opened Fashionisland.se with specially selected brands and products for style-conscious men. The concept was an […]

Optimizer Expands Interest in Sequra
July 18, 2016

Optimizer Invest continues to invest in Sequra, a leading company in Spain specialized in payment solutions for e-commerce. Sequra S.L. was founded in 2014 by, among others, the Swedish entrepreneur David Bäckström. The vision was to simplify processes for Spanish merchants and consumers by building a technical solution that allowed payments by invoice, a service […]

Optimizer Invest increases investment in Reve
May 31, 2016

The Swedish app for lifestyle shopping has quickly grown to become one of the most popular meeting places for young Swedish women. Reve now enters the next phase of its growth plan, supported by an additional capital injection made by Optimizer Invest, Almi Invest and Wellstreet. Shopping app Reve was launched in 2014 and has […]


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