PR & News
New in the world of Optimizer
Musti ja Mirri, a Helsinki, Finland-based pet food retailer, announced that it had acquired Animail, a Stockholm, Sweden-based company selling pet food online. The transaction, which has the financial details undisclosed, helps the Finnish retailer get to a 20% online market share in the pet food market, while, according to CEO David Rönnberg, the e-commerce penetration […]
Optimizer continues to back fashion and lifestyle app Reve Optimizer Invest joins in on a new investment round for Reve – the largest and fastest growing marketplace for lifestyle shopping in the Nordics. In total, Reve receives 8 million SEK from several investors and well-known e-commerce specialists. Reve has since 2014 attracted over a quarter […]
Optimizer Invest makes another investment in style expert Oscar Arrsjö’s fashion site – FRONTMEN.com. Oscar Arrsjö is one of Sweden’s leading fashion and style professionals who appears frequently in the media. In 2008 he took his expertise online when he opened Fashionisland.se with specially selected brands and products for style-conscious men. The concept was an […]
The Swedish app for lifestyle shopping has quickly grown to become one of the most popular meeting places for young Swedish women. Reve now enters the next phase of its growth plan, supported by an additional capital injection made by Optimizer Invest, Almi Invest and Wellstreet. Shopping app Reve was launched in 2014 and has […]
